Vendor Due Diligence
AdTech vendor due diligence
Assess an AdTech vendor’s service, fees, integration, data access and exit terms against a defined Australian use case.
Section
Vendor Due Diligence
Vendor Due Diligence
Asking vendors to explain each technology fee
Ask an AdTech vendor to identify each fee’s service, calculation base and invoice evidence, then check what reports include.
Vendor Due Diligence
Checking how vendors handle missing consent signals
A missing permission signal is not a blank cheque.
Vendor Due Diligence
Checking integration documentation before a vendor pilot
Review access, schemas, errors, quotas, versions and sample outputs before starting an AdTech vendor integration pilot.
Vendor Due Diligence
Creative management technology
Understand how creative management handles assets, dynamic templates, feeds, approvals and fallbacks, and when each approach suits a campaign.
Vendor Due Diligence
Documenting responsibility for advertising data requests
An advertising data request may reach the advertiser, publisher, consent provider or technology vendor.
Vendor Due Diligence
Maintaining a technical inventory of an advertising stack
Record each advertising-system connection, its versions, field contract, owners and observable events so changes and incidents can be traced.
Vendor Due Diligence
Planning an exit from a critical advertising vendor
Map critical advertising dependencies, prepare a handover, stage a changeover and close data and access obligations.
Vendor Due Diligence
Planning version changes in an ad integration
Map release changes to fields, callbacks, partner support, acceptance cases and recovery conditions before an ad integration cutover.
Vendor Due Diligence
Reviewing data portability in an AdTech contract
Specify the AdTech records, formats, rights and handover timing needed to make a contract’s export promise usable.
Vendor Due Diligence
Testing a creative tag before trafficking
Check rendering, tracking, clicks and format compatibility on the final tag before publisher trafficking.